Conceptual “Politics Is War” Metaphors in Titles and Sapo of Nhan Dan Online and The New York Times


Đoàn Hồng Nhung
Foreign Trade University


Title, sapo/lead, war, politics, source domain, target domain, mapping, diagram


Researching the title and sapo/lead1 of articles is not a new topic. However, researching these two key elements of news articles from the perspective of linguistics, especially cognitive linguistics, remains relatively strange and receives little attention. The article examines the cognitive metaphor “Politics is War” in the title and lead of the newspapers Nhan Dan Online and The New York Times. Based on correspondences, the article identifies this conceptual metaphor, as well as the mapping mechanism between the “journey” domain and the “politics” domain within Vietnamese people’s linguistic thinking. Based on logical relations in the organisation of the diagram of conceptual metaphor mapping, the article also identifies the distinct thinking behind conceptual structures of Vietnamese culture.

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1. Trần Văn Cơ (2009), Khảo luận ẩn dụ tri nhận, Nxb Lao động xã hội. [Trần Văn Cơ (2009), Treatise on Cognitive Metaphors, Labour and Social Publisher].

2. Nguyễn Thị Vân Đông (2015), “Những đặc trưng ngôn ngữ của tiêu đề báo chí tiếng Anh và tiếng Việt trên bình diện nghĩa học”, Tạp chí Ngôn ngữ và Đời sống, số 7 (237), tr.7-12. [Nguyễn Thị Vân Đông (2015), “Language Features of English and
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